writers write – Rhiannon Pickus

Six Tips Guaranteed to Improve Your Marketing Copy

Posted on March 14, 2023March 14, 2023 by Rhi

In the social media age, everyone’s a writer. From the blogosphere to Twitter (and everywhere in-between), the digital world has produced a cacophony of voices and opinions, all vying to gain your attention and sell you their product. But crafting marketing or communications copy well takes more than creativity or imagination—it also requires strategic, persuasive writing skills.If … Continue reading Six Tips Guaranteed to Improve Your Marketing Copy →

There’s a Difference: Copywriter, Copy Editor, Proofer

Posted on August 20, 2021 by Rhi

Is the copy editor more important than the writer? Where does a proofer fit in? What's the difference between a copywriter and a copy editor? Are they the same person? For the uninitiated, the jargon used by professional writing teams can be confusing. In fact, you may be using these terms interchangeably not realizing they … Continue reading There’s a Difference: Copywriter, Copy Editor, Proofer →